Archive for the ‘About Comics’ Category
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SEQUENTIAL SMARTS #3: Dance, Dance Distribution
Pretend your comics are weenies.
Good. Now, before you run off proclaiming, “Hot delicious weenies for sale!” you need to have your weenies readily available for consumption by getting yourself a weenie cart and pushing it to the sidewalk. It’s called distribution and without it, marketing is pointless.
Besides, distribution is marketing. Bob sees weenie cart. Bob [...] -
SEQUENTIAL SMARTS #2: Time, Money and Busting Your Ass
Continuing my weekly column on comics, marketing and getting in your collective faces…
Do your comics suck?
Well, do they? If so, marketing cannot save you. Marketing can tell customers that your comic exists, and if done well, persuade to them to check it out, but marketing cannot make them like it…
Read the rest at Newsarama.com -
SEQUENTIAL SMARTS
That thing I teased about?
Here’s the first in what is my new weekly column about Marketing Comics at Newsarama.com…You’re a comic creator. On the whole, you and others like you tend to have an abhorrent understanding of all things business. Your minds are preoccupied with your artistic passions or the deeper meanings behind your craft [...]
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Hey comic people! You’re smart, right?
Tomorrow, you get smarter…
Or should I say this morning, you get smarter? It is pretty late.
Yes. This is a tease. -
More crap about comic conventions
So, I just pulled off three conventions in a row: APE, Pittsburgh Comicon, and Toronto Comicon. April was a blur. It’s nice to be home a for a change.
Despite being fun, all three were mediocre to average in terms of sales. Since I’m doing this from a business perspective, I feel I [...] -
More Comics and Timing
Joanna Estep’s previously mentioned 3-part series on the Comics and Timing, aptly named Timing, finished it’s run on Newsrama.com last week.
Somehow, my name and wisdom found it’s way into the opening text of the second installment. Joanna clearly knows what people want.
Go, read: Timing: Part 2
Go, read: Timing: Part 3 -
Comics and Timing
Joanna Estep has written an interesting article about the timing of comics. I’ve read the entire thing and it’s quite insightful for any of you would-be creators. The first of three parts went online today at Newsarama.com.
Go, read: Timing: Part 1